Our Vision

To promote art, artists and well being through exhibition, education and participation

Values

To inspire creativity
Ensure a high quality and efficient event
To be fair, ethical and inclusive
To collaborate, communicate and be accountable
To value and promote volunteering

Ownership

The open art exhibition is owned and run by volunteer artists

Status

It is a not-for-profit, self-funded organization run by volunteers. We are actively seeking business sponsorship to support the exhibition. We are hoping to gain a media partner.

Purpose

The purpose of the exhibition is to promote art appreciation and encourage creativity for all involved, including the students at Swavesey Village College and to benefit established and emerging artists living in Cambridge and elsewhere, giving them the opportunity to promote and showcase their work. This work can be traditional or innovative.

Differentiators

The exhibition is not-for-profit and is artist led. It is to benefit artists and to raise the profile of the visual arts in and around Cambridge and for this reason no commission on sales is taken from artists.

The exhibition is open and non selective.

Marketing

USP: The exhibition is the only large one in East Anglia not to charge commission on work sold. By showcasing the work in first class surroundings this provides artists with the best opportunity to reach a discerning audience.

Artist Entry Fee

The entry fee covers marketing costs, screen transportation, venue hire, artwork check in, hanging, artwork labelling, artists reception, stewarding, artwork check out, administration and public liability.

Venue

For 22 years the exhibition was held at Cottenham Village College. This year is the eighth year that it will be held at Swavesey Village College. In the future we hope to hold it at Northstowe Secondary College.