Our Vision

To promote art, artists and well being through exhibition, education and participation

Values

To inspire creativity
Ensure a high quality and efficient event
To be fair, ethical and inclusive
To collaborate, communicate and be accountable
To value and promote volunteering

Ownership

The open art exhibition is owned and run by volunteer artists

Status

It is a not-for-profit, self-funded organization run by volunteers. Presently the volunteers are assisted by the local Arts Development Manager at Swavesey Village College. We are actively seeking business sponsorship to support the exhibition. We work with a charity partner and are hoping to gain a media partner

Purpose

The purpose of the exhibition is to promote art appreciation and encourage creativity for all involved, including the students at Swavesey Village College and to benefit established and emerging artists living in Cambridge and elsewhere, giving them the opportunity to promote and showcase their work. This work can be traditional or innovative

Differentiators

The exhibition is not-for-profit and is artist led. It is to benefit artists and to raise the profile of the visual arts in and around Cambridge and for this reason no commission on sales is taken from artists.

The exhibition is open and non selective.

Marketing

USP: The exhibition is the only large one in East Anglia not to charge commission on work sold. By showcasing the work in first class surroundings this provides artists with the best opportunity to reach a discerning audience.

Artist Entry Fee

We charge an entry fee that covers marketing costs, screen hire, transportation, venue hire, artwork check in, hanging, artwork labeling, artists preview reception, stewarding, artwork check out, administration and public liability.